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Dental Marketing Direct

Dental Marketing Direct

Digital Marketing for Dental Offices

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Patient Lifetime Value (LTV) Calculator

Patient Lifetime Value or LTV is one of the most important KPI for any dental practice. This number tells you how much money the average patient in your practice contributes towards your bottom line.  Combined with the patient acquisition cost (PAC), the LTV can accurately predict the financial health of your dental practice. This tool will help you calculate the life time value of a dental patient. The forumla used to calculate the patient lifetime value is given below:

Patient Lifetime Value Formula

LTV: Average lifetime value of a patient
A: Average transaction value of a patient visit
N: Average number of visits made by a patient
T: Average patient retention in years

Just input the required values in the form below to find out how much production is generated by an average patient in your dental practice.

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